
The Atelier Renault, the flagship of the brand on the Champs Elysées, started in September 2020 the E-TECH exhibition, a 6-months event around electric driving solutions.
To illustrate in a funny way this serious subject and attract visitors, they asked us to develop 2 Instagram filters :
Electric Shadows & Electric Playground.
To entertain also the million yearly visitors of the Atelier Renault they also asked us to develop human-sized versions of these 2 filters. To do so, we used the new Kinect Azure Technology for tracking and 2-meters-high desplay screens.
ClientClient NameYear2020TechnologyDesign