Valéo - Augmented Visibility

For the Paris Motor Show, Valeo wanted to have innovative installations to present each of their line of innovation.
To present their research and product on the visibility technologies, they decided to showcase their vision of the future by an immersive bike ride through a Futuristic Smart City.

To answer this ambitious ask, we created a photorealistic 3D city environment in which all the Valeo visibility techs were used and explained.
On a real bike, the visitors could cycle at the speed he wanted on this instructive ride and could even turn the handlebar to catch some point on his way !

To avoid the visitor to wear a VR headset on the bike, we built a LED Screen Cave System. This 3 meters-side cube of screens was also a great way to attract people on the experience.